Case Studies

Chonk Cookies | D2C Food & Beverage | Social Commerce

Chonk Cookies: Launching a D2C Brand from Zero-to-One

Venture Engine Top 28Recognition
Zero Ad SpendModel

Validate whether a zero-budget D2C brand could compete on social commerce alone, and prove that premium positioning could convert casual browsers into repeat customers.

Fortude | B2B SaaS | Product Organization Design

Training a Delivery Team Into a Product Team

Delivery → ProductBackground Shift
Fully RestructuredTeam Structure

Turn a delivery-oriented team into a product organisation that could make its own prioritisation calls, not just execute tickets.